Photo Credit: martinlutherking.org
Inc featured inspiration quotes in the 31 Martin Luther King Jr. Quotes to Inspire Greatness in You article published on January 18, 2016. Listed below are five of my favorite quotes from the late Dr. Martin Luther King Jr.
“No person has the right to rain on your dreams.”
“We must accept finite disappointment but never lose infinite hope.”
“Everybody can be great … because anybody can serve. You don’t have to have a college degree to serve. You don’t have to make your subject and verb agree to serve. You only need a heart full of grace. A soul generated by love.”
“Intelligence plus character–that is the goal of true education.”
“If you can’t fly then run, if you can’t run then walk, if you can’t walk then crawl, but whatever you do you have to keep moving forward.”
SEO (search engine optimization) is becoming contentious due to radically opposing views on what is the right approach for a website site owner and developer to be at the top of the search results. Google algorithm is continuously evolving, and it is hard for anyone to find what would be the right approach for a given time to compete effectively. This debate often triggered even before the website is created. Therefore, finding a perfect domain name is crucial and overwhelming at the same time for the site owners as well as developers.
Choosing the right domain name is intertwined with naming a business. It has a massive impact on your presence all over the web. Either it is click-through rates, search to social media results, referring links to type in traffic, the brand ability to the offline advertisement, domain name opens the doorway to many options on the internet, or you cannot ignore its impact on your brand. Most compelling reason behind a registered domain name is your credibility and ownership in Cyberspace. Having registered domain name is like having a title deed of a newly purchased house in your hands. Get a right domain name to manage your first impression and to resonate your brand after all more than 84000 new domain names are getting registered on a daily basis
Here is the list of some tools and tips which I have compiled for you as a guiding principle that will inevitably make, not break your online market presence.
Brandable over Generic
Creative and brandable is better than generic. When it comes to select a domain name, always keep in mind that your domain is your first impression. The domain is what your visitors will use as an address to find your website and to share your company. Brandable means having a unique domain name which will help you to stay ahead of the competition whereas generic domain name stuffed with keywords is something which is difficult to remember. Make your domain name brandable by creating your new catchy words. Use a thesaurus to find interesting words suitable for your brand. Utilize tools such as domain name generators to create a unique and brandable domain names.
For example, healthinsurance.net is horribly generic, on the other way around, Insurance.com is amazing because it has a scientific connotation which is making it unique, memorable and brandable.
Keep It Concise
General rule of thumb for a domain name is the shorter, the better. According to research conducted by Gaebler.com, top five websites have six characters in their domain name. As you throw the list of top 1 million domain names, it would be surprising for you to know that there is a direct correlation between the length of the domain name and popularity of the website. A couple of studies conducted in last few years highlighted that an ideal length of a domain name is just eight characters. It seems hard to achieve, but it’s not impossible. Contribute to increasing your site popularity by keeping it concise.
Avoid Hyphens and Numbers
The domain name should be easy to spell and pronounce, but, hyphens and figures make both of these things difficult. Therefore, avoid using hyphens and number in your domain name. Don’t give the wrong impression to potential visitors by hyphen because hyphen is the possible sign of spam domains. Hyphenated domain prone to typo errors and your visitor will end up at your competitor’s site if they forget to type a hyphen. Make your domain name easy to remember and easy to type.
Just imagine Facebook may not have spread so quickly if there was a hyphen in Facebook.
In short, it is important to make your domain name smooth, punchy and stick to the letters only!
Consider Using Keywords
Finding a good domain name with your target keywords is very challenging. Be carefully at this stage because keywords can help you to improve your site ranking and these words are enough to tell the search engine about services which you are offering. Be creative, combine your keywords with other words and make your domain stand out of the crowd on search result pages.
Domain name is the one and only element that can define your brand and business for years. If you have a plan to change your domain name in future, then be ready to bear huge pain with it. When choosing a domain name, think long term. My humble suggestion for maintaining a long-term relationship with your domain name is to get married to it. One thing which you can do with your domain is to leave room for expansion. A chance of extension will not limit your options too much to a certain niche.
Stick with “.Com”
75% domains have “.com” extension. There are many successful websites with “.net” and “.org, ” but it is a safer bet that your site will look better with “.com” extension. It can be tempting to come up with smart blogs and new extensions, but a “.com” domain is something considered as the most established and credible domain extension.
Your domain name is bread and butter of your website. So it is important to make sure to put some careful thoughts to make your choice perfect. A short, memorable domain with perfect thematic relevance and recognition is essential to make your brand successful in the long run. Before moving forward with a particular domain name make sure that any trademark is not already registered to the name. Follow the above mentioned six guiding principles as an ultimate guide to make your domain more than perfect!
It would be quite vocal to proclaim that WordPress is a robust e-commerce platform with the right add-ons, i.e., themes, plugins and a full range of features. Aside from saving thousands of dollars because it is open source, it can significantly increase your online presence too. WordPress is the largest content management system that is suitable for almost all online purposes from regular blogs, portfolios and news sites to fully functional online stores.
Let’s figure out why it is so popular? Why is WordPress the most preferred choice? People have so many options, but why are millions of websites built on WordPress? And why is WordPress good enough to be your final choice?
Here is the list of some of the most compelling reasons that will influence you to start using WordPress today:
Open Source With Room For Expansion
WordPress is free, and this is something which is making it stand out of the crowd. Free means you are free to download, install, use and modify any website on WordPress. Open source means the source code of the software is available for anyone to study, change, or play with, on the site. No cost is associated with downloading, installing and upgrading because WordPress can be a self-hosted platform. You can find over 2,600 WordPress themes and over 31,000 plugins for free. These plugins help you to establish a slideshow, contact forms, and SEO optimization. This web building tool is free from commercial restrictions and limitations. On WordPress, you have the opportunity to use your software in any way and host your website anywhere because WordPress is less costly than other business alternatives.
WordPress is a mature content management system
WordPress is more than ten years old. During this course, it has frequently been refined, tested, enhanced and evolved into a world class blogging software and a web publishing system. WordPress is the most popular web publishing tool due to ease of use and availability of high quality, professional looking themes and plugins. WordPress emerged as a blogging system, but today it is evolved into a full-featured content management system. It is holding largest market share in the content management industry.
WordPress is easy to use, learn and customize
Millions of people are using WordPress, and the number of users is increasing with each passing day. One main reason behind this increase in growth is that it’s easy to use. WordPress usability is just one click away from you. Features are available for blog publishing, user management, comments, RSS feeds, revisions and much more. WordPress is meeting the demand of many users. WordPress also allows users to update plugins and themes. Its flexible framework allows designers and developers to create and modify layouts as well as applications.
Install WordPress to start creating and publishing blogs and pages with custom configuration. You can customize through the panel as well as codes in WordPress. The user-friendly simple dashboard allows you to customize several elements of the website. Moreover, coding experts have the opportunity to customize features of the themes completely by just editing codes. But customization in WordPress coding is not mandatory.
99% SEO Friendly
Google love WordPress sites. WordPress is following standard high-quality codes to make the site more attractive to the search engines. WordPress sites are SEO friendly; you can make them more SEO friendly by just making the use of WordPress SEO plugins. According to Matt Cutts. Google Engineer, WordPress automatically resolves millions of SEO issues, and free Yoast SEO plugins can make the site more search engine friendly. WordPress is successfully fulfilling various predefined search engine parameters to increase the website ranking in search results.
WordPress is safe and secure with little setup and maintenance cost
Devious Media suggested that in the case of WordPress, you have to incur less cost for installation, maintenance, and customization as compared to other content management systems such as Drupal and Joomla. Working on WordPress is not a rocket science, if you need further customization or development in future, you can easily find WordPress developers and designers, or you can do it on your own.
The Internet can be an uncertain place like the real world, but you can ensure that your site is safe and secure from intruders if it is built in WordPress.
Support from a great community is making WordPress a community software. It is maintained by a large number of people with an active interest in growing and maintaining WordPress. People contribute to this community by writing patches, answering questions, writing plugins and creating themes. This updated documentation system is influencing people to start using WordPress and contribute back to the community.
WordPress is getting exponentially better as a blogging platform or web publishing system. You have complete control over your site. WordPress is evolving day by day with an objective to improve its user-friendly interface and features. Start using WordPress today and be part of this evolution before it’s too late.
5 Inspirational Quotes from Oprah Winfrey
Photo Credit: George Burns on www.oprah.com
Who doesn’t like Oprah? A Parade article featured 30 quotes from Oprah. Listed below are 5 inspirational quotes from the wonderful Oprah Winfrey:
- “Turn your wounds into wisdom.”
- “Be thankful for what you have; you’ll end up having more. If you concentrate on what you don’t have, you will never, ever have enough.”
- “The true meaning of courage is to be afraid, and then, with your knees knocking and your heart racing, to step out anyway—even when that step makes sense to nobody but you. I know that’s not easy. But making a bold move is the only way to truly advance toward the grandest vision the universe has for you.”
- “You are responsible for your life… so, don’t wait for somebody else to fix you, to save you or complete you. Jerry MaGuire was just a movie. No one completes you.”
- “It makes no difference how many peaks you reach if there was no pleasure in the climb.”
Are you inspired yet?
The web is a crowded place. With over 1 billion live websites according to Internet Live Stats with each website being home to several webpages, images, words and more types of content for the world to consume. With all this going on, it can be difficult for your website to stand out. Which means your content is not reaching your potential audience. This is especially a problem for businesses and websites that you make a living from. This is where Google Analytics comes in and in this article, we will break down five of the most popular reasons why website owners use Google Analytics to help solve this problem.
Insights and Trends
Google Analytics allows website owners to find key indicators and patterns about their website. Such as key terms people are searching for that lead them to a website, or what pages receive the most traffic, or how long each person spends on a particular page. All this information, along with much more helps website owners understand what makes their site appealing to visitors and more importantly what is causing them to turn away.
Optimize and Build Ranking
Similarly to reason one, Google Analytics helps website owners establish what content, keywords and search terms are working for their website. However, website owners can take this a step further and utilize the information provided by Google Analytics to further tailor their website and improve its overall ranking within search engines. Leading to more traffic visiting the website and the gathering of more vital website data. This is often known as Search Engine Optimization.
Identify Bottlenecks and Performance Issues
Google Analytics not only provides insights and trends, it also identifies critical issues with a website, such as slow loading speeds, missing pages and other errors that could be turning potential visitors away. Identifying these issues helps website owners plan to improve the overall performance and reliability of their website.
Ties to Other Google Products
Google offers a range of products and services for businesses and website owners. Such as: Google AdWords, Google AdSense and of course the Google Search Engine itself. Google Analytics can work in collaboration with all the other Google products and services, making for a very cohesive and effective package for business and website owners.
The final reason I will cover is why people use Google Analytics and one that encapsulates every aforementioned point, is that Google Analytics helps website owners increase traffic to their website. There are a plethora of metrics available in Google Analytics, each with the end goal of improving websites and the quality of search results Google provide their customers.
While Google Analytics is not the only tool from Google that helps drive traffic to a website, it is one of the most popular. Plus, it is free, easy to setup and provides endless useful insights. So if you are a website owner, I would advise you give Google Analytics a try and see how it can help your businesses/website.